While the goal with all of our Crest Redesign Competition Weekly (CRCW) stages is to provide an alternative to - or indeed an improvement on - an “IRL” badge, the upshot is often an elaborate compliment to the designer of said emblem.
That was arguably the case with the 313th stage. Up stepped a fantasy client from France’s Ligue 1, Lille Olympique Sporting Club (LOSC), and what followed was largely a tribute to the stylings of the current badge.
Its predecessor got a nod from jope_design but Rabbi, Aegon and AdilAmalik all channelled the current eastward-facing dog(ue) - not yet a yoga pose as far as we’re aware - to great effect.
And while Ochoa510, RecriandoEscudos and ONI added a canine flavour to at least one petal of the other staple of the LOSC identity, the fleur-de-lis - an approach seen in the 1990s - that famous mastiff was perhaps most impactful when taking on the most responsibility.
Indeed, both the Brazilian and English FAs have come back and forth on whether the team name is required as accompaniment to a distinctive crest, and AroGerhardson, Bogmar and OTHYcreative all dispensed with any type identifying LOSC.
It was quite a close-run thing but OTHYcreative eventually won it through the voting. Congratulations to them and, it has to be said, congratulations to the club.