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SUKHOTHAI (Description included)
- Contest: CRCW 2015 - 2025 [ARCHIVE]
- Submitted by: elfisho
- Generic Description: This one was a little challenging, and having looked at the history and the constant redesigns, it feels like the owners are unhappy with the shape and design. As a result, I approached it with a clean slate, taking what was working nicely (the type) to create something that felt like a faithful reinterpretation. The bat has a more batlike shape contained within the device, and the Thai pattern as a nod to the culture.
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