· 5 years ago
One of the principles of a good logo is "what can i take away from the logo without loosing anything?"...thats why i love minimalist logos. In this case, i have reduced the logo to a minimum of elements without the risk of loosing anything, thanks to the iconic Atalanta goddess. Even without the name of the club or other informations, the essence of the logo was/is the face of the goddess, so any football fan will recognize the Atalanta logo right away.
I kept the hair waving, wich is very important because Atalanta is, among other things, the goddess of running.
I kept the hair waving, wich is very important because Atalanta is, among other things, the goddess of running.